Recruitment

Marketing Manager TV & Home Entertainment – UK & EMEA

Job Title: Marketing Manager TV & Home Entertainment – UK & EMEA
Department: Worldwide TV Marketing & Home Entertainment
Reports To: SVP Worldwide TV Marketing & Publicity & SVP UK Home Entertainment & Digital
Location: London, UK

WWTV Marketing Responsibilities:

  • Day-to-day contact point for the London-based International Sales team
    • Gather and fulfil requests for marketing and sales materials
    • Share critical information on content and assets
  • Build solid relationships and communication lines with internal divisions
    • Guarantee the regular and clear communication of information and assets.
  • Act as main liaison between the UK and European network partners
    • Gather broadcast air dates
    • Secure key marketing and publicity assets
  • Creation/writing of Marketing materials to be used for B to B sales purposes
    • Materials include Sell Sheets, Programming Books, Theatrical slides
    • Build presentation decks as required
  • Provide support for International Sales and Marketing teams for UK and European events and screenings
    • Act as a local extension of the US based Events, Marketing & PR Teams
  • Collaborate with US Marketing team and work on special projects, as needed

UK TV Marketing Responsibilities:

  • Creation/writing of Marketing materials to be used for B to B sales purposes
    • Materials include Sell Sheets, Programming Books & AV promos
    • Build presentation decks as required
  • Build Relationships with external Production partners and agents
    • Ensure internal divisions are informed of all developments

Home Entertainment Marketing Responsibilities:

  • Exploitation of Lionsgate’s content on Packaged and Digital Media for the UK Market, with a focus on TV but extending to film:
    • Defining marketing and release strategy for each title
    • Building the P&L, creating packaging, marketing materials and briefing the marketing plan
    • Sales analysis and ongoing monitoring of Home Ent & Digital TV market
    • Establishing opportunities to maximise sales of TV back catalogue
    • Presentation of product to internal sales teams

Required Skills & Knowledge:

  • Experience in marketing within international film/entertainment industry, preferably within a studio environment
  • Ability to show effective communication skills
  • Proficient in Microsoft Office Word, Excel and advanced PowerPoint
  • Creative writer of marketing materials
  • Demonstrated interest in content and entertainment
  • Good understanding of current TV/digital entertainment landscape
  • Confident and self-motivated; ability to build relationships
  • Excellent presentation skills
  • Organised, eye for detail and design
  • Ability to travel when required

Successful candidates must be able to demonstrate the Lionsgate values:

  • Collaborative – a great team player who works well alongside all stakeholders
  • Passionate – an ability to enrol, involve and motivate others with your ideas and plans
  • Innovative – a creative flair, with the ability to think differently and offer new solutions and ideas
  • Inspiring – demonstrate drive, tenacity and commitment to the job in hand
  • Integrity – remaining true to the company’s values and always acting with positive intent

 

Please include a covering letter in your application, together with your salary expectations.